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Connect with your audience with email personalization

Make your audience feel like every email is written just for them with smart email personalization.

Create an email

Connect with your audience with email personalization

Make your audience feel like every email is written just for them with smart email personalization.

Connect with your audience with email personalization
Create an email

How to personalize emails with merge tags

Using merge tags is easy:

Using merge tags is easy:

  • 1
    Collect subscriber details with signup forms.

    Add contact info and custom fields in the form so details like receiver names are ready to plug in.

  • 2
    Insert merge tags in your email.

    Add merge tags to your email content using the tag icon or toolbar, and set default values for any missing info.

  • 3
    Test before you publish.

    Send a test email to confirm your merge tags work correctly, then send!

Create an email
Reach your most engaged readers with smart mailing lists

Reach your most engaged readers with smart mailing lists

  • Every time you send a campaign, PosterMyWall learns who’s paying attention. Your most active contacts get grouped into a smart list that updates on its own without manual sorting. Optimize your email campaigns by targeting your most active users, AI does the work for you.

Create an email
Track opens, clicks, and performance for every campaign

Track opens, clicks, and performance for every campaign

  • Track opens, clicks, and subscriber activity side by side, and see exactly which lists and campaigns are driving results. Use those insights to refine targeting and put your best content in front of your subscribers.

Create an email

Email templates for every occasion

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More tools to send email campaigns like a pro



5,220+ email templates

Send newsletters, event schedules, sale promotion emails.

Drag-and-drop editor

Format your emails just the way you want.

AI Writer

Get clickable copy or re-write email content with simple prompts.

Signup forms

Grow your mailing list with shareable forms.

Content planner

Track campaigns in one place.

Automatic publishing

Schedule emails to go out on autopilot.

Send at the best time

We suggest times your emails are most likely to be opened.

Analytics

View open and click rates, compare campaigns on a simple dashboard.

Everyone loves PosterMyWall

4.8 / 5 (946)

Read all reviews

Lamar J. This website and program have been beneficial to me personally and professionally. One of the best sites to create anything you want and dream of.
Audrey M. PosterMyWall is a great resource for designing my emails and flyers. It is easy to use and make changes/updates. I would be lost without it!
Margery M. I feel like such a rock star after completing a project using PosterMyWall.
Lamar J. This website and program have been beneficial to me personally and professionally. One of the best sites to create anything you want and dream of.
Audrey M. PosterMyWall is a great resource for designing my emails and flyers. It is easy to use and make changes/updates. I would be lost without it!
Margery M. I feel like such a rock star after completing a project using PosterMyWall.

Read customer reviews
Effortless email marketing from start to finish

Effortless email marketing from start to finish

  • Craft beautiful, personalized emails

    Design beautiful, branded emails effortlessly with our drag-and-drop editor that look good on any device. Choose from thousands of email templates, customize for your business, and add personal touches, like addressing your subscribers by name, to make your messages feel more engaging.

  • Publish and schedule emails with ease

    Publish emails directly from PosterMyWall with just one click. Schedule your campaigns for the perfect time, and let AI help you craft exciting subject lines and preview text that boost open rates.

  • Measure email success

    Easily track your email performance with insights on opens, clicks, and audience engagement. Understand what works and what doesn’t, and use this data to fine-tune your strategy for even better results.

Frequently asked questions

What is email personalization on PosterMyWall?

Email personalization lets you tailor campaigns to each subscriber using custom signup forms and merge tags.

What are merge tags, and how do they work?

Merge tags are placeholders (like a subscriber’s name or location) that automatically pull in each contact’s info when you send a campaign. You add them to your email content, and PosterMyWall automatically fills in the right details for every recipient when you send.

What happens if a subscriber is missing info for a merge tag?

You can set a default value for any merge tag. If a subscriber’s info is missing, PosterMyWall will use your default instead of leaving a blank space in the email.

Can I compare performance across different mailing lists?

You can view opens and clicks and unsubscribes for each mailing list side by side, to see which audience segments are engaging most, and use that insight to fine-tune future sends.

Can I test my personalized emails before sending them?

Yes. You can send a test email to confirm your merge tags are pulling in the correct information before publishing your campaign to your full list.

Is email personalization available on the free plan?

Email personalization requires a PosterMyWall premium subscription. Free plan users can try it by signing up for a free trial or by upgrading to Premium.